Every Night’s a New + Different Program SEPTEMBER 18 – 27

Western Canada Fashion Week (WCFW), which was established in 2005, has developed into a nationally-recognized fashion and design event and the second-largest Fashion Week in Canada. What sets us apart is our mission to create a community of all involved in the fashion and beauty industries, including media and production staff. WCFW demonstrates a commitment to the development of the fashion, art and design community through subsidizing all designers who showcase at our events, creating competitions that generate recognition and financial support for entrants, and providing year-round opportunities for designers to market collections and gain publicity. We are unique among fashion weeks around the world because we are a platform for established designers as well as an in-house incubator that discovers new talent and launches the careers of young designers. WCFW is a local event with a global vision, enabling our designers to work locally while reaching larger markets.

We are proud to been a part of launching the careers of designers such as Sid Neigum, Caitlin Power, Derek Jagodzinsky (LUXX ready-to-wear), Malorie Urbanovitch, and Jessica Halabi as well as models such as Linsay Willier (Canada’s Next Top Model).

 

WCFW AT A GLANCE

Main Event

March + September; 8 days of runway shows

Designers

50 local, national + international designers; notable past presenters include David Dixon, G-Star Raw, Izzy Cammerlleri, Joeffer Caoc + Paul Hardy

Models

400 per year

Audience

15,000+ attendees for WCFW + other fashion events per year

Notable Guests

Casey Affleck, Kreesha Turner, Lloyd Lewis (CTV), Mayor Mandel, Talla Rajaei (Big Brother Canada)

Notable Performers

Citie Ballet, Quentisha, Manuela Wüthrich

Media Coverage

Extensive recognition including magazines (Avenue, Elle Canada, Flare, LOULOU), TV (City, CTV, Global), newspapers (Calgary Herald, Edmonton Journal, Globe and Mail, National Post, Vancouver Sun), radio (CBC Radio, HOT 107)

Photos

Over 1 million hits on official WCFW Flickr page per season

Community Involvement

Lois Hole Hospital for Women, Canadian Breast Cancer Foundation, Global Women with Vision, Bavaria BMW fundraiser for Maier Centre for Autism Services, The Works Art and Design Festival, Edmonton International Fringe Theatre Festival, Couture for Cambodia, Bissell Center, HIV Edmonton

Unique to WCFW

  • Competitions to develop the design community such as the Emerging Designer Competition, Costume Design Competition, Fantasy Hair & Makeup Competition, PHABRIKATED Design Competition (create a gown using non-fabric materials), For the Love of Winter (WinterCity Strategy Design Competition)
  • Salon Showcase (featuring innovative hair teams and salons)
  • Support for independent retailers, designers + local art communities
  • Youth outreach programs

Incubator Program

Developed to nurture and support Western Canada’s young, local fashion entrepreneurs by providing them resources needed to create a marketable line

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